25 Blog Topics for Your Flag Business

Your Dreaded Website Blog: an untapped tool for traffic? 

People may not be searching for your business, but they are searching for your products and the services you offer. A blog can help capture their attention, build their trust, and ultimately benefit your bottom line (discover the many benefits of blogging here).

Q. So, why do we dread blogging? 

A. Because we have no idea what to write about. 

Below are 25 fresh ideas for NIFDA members to take control of their creative writing.

25 Blog Topics for Your Flag Business:

1. How did you get into the business? This can be a more detailed/personal version of what’s on your About Page. 

2. Show behind the scenes. Share how you make flags or install flagpoles, the various stages, and the final product.

3. What are some common myths people might have about flags? Write a post to put their mind at ease… and reassure them your flags are 100% made in America. 

4. Share a case study. Show the problem someone was having, how your product/service solved it, and the final outcomes.

5. Publicize your affiliations. Share your experience as a NIFDA member, a certified FMAA retailer, or a member of your local Chamber of Commerce.

6. Get vulnerable. Share your biggest mistakes you made when starting out and what you’ve learned along the way.

7. Give advice to people who are just starting out. What are some things you have learned from owning a business or being in the flag industry?

8. List the ways people can benefit from choosing your business. Describe what sets YOU apart from your competition.

9. Share your opinion on a popular trend/recent story in your industry. Find an article in the latest NIFDA Industry News and explain whether you agree or disagree with it.

10. Promote an upcoming event or annual campaign. Advertise it through a blog post.

11. Teach them how to do something. Show step-by-step photos or make a video sharing your niche expertise.

12. Interview an industry expert to gain insight from another perspective. Reach out to your suppliers and manufacturers to ask the questions your customers want to know.

13. Share common problems with flags and flagpoles. Explain how your products and services can help solve them.

14. Hold a giveaway on your blog. This is a great way to help promote your services, get people to try out your product with no commitment, and potentially gain more followers on social media and email subscribers. Some platforms to help you create a giveaway include rafflecopter, viralsweep, and kingsumo.

15. Discuss pending flag legislation. Share the details of HR 4137 and encourage others to spread the word to their elected officials.

16. Highlight some of your favorite resources that support your business. Give a testimonial about your favorite business tools, accounting firm, marketing group, software, shipping tools, etc. 

17. Write about the launch of new services and new products. Get your audience excited about new opportunities.

18. Communicate significant updates to your business. If you’re hiring, moving locations, or changing ownership… spread the word.

19. What is a typical day is like for you? Give them a behind the scenes glimpse of your business operations.

20. Showcase how you give back. Share your community involvement, charitable giving, and why it matters to you and your crew. 

21. Go into detail about a testimonial from a previous client/customer. Emphasize your customer service capabilities and why you believe this is important.

22. Do a book review of something patriotic. Share your experience reading Flags of Our Fathers, A Flag Worth Dying For, What Unites Us, The American Spirit, or simply share a list of flag books for kids. 

23. If you have a small team, showcase one of your members. Explain what they do and why they do it well; share their personality.

24. Make it local. Convey a sense of your local community, businesses you work with, unique things to do, favorite restaurants and other small businesses, etc. 

25. Write content based on keywords. Search and find the keywords for your website (and your competitors), analyze the common terms, look for surprises, and discover additional blog topics waiting to be explored. 

P.S. Don’t forget the basics. Communicate details about flag fabrics, flag care, flag etiquette, flag display dos and don’ts, and the most frequently asked questions you hear from customers.